I love it. It's just so damn... CUTE! I love this sort of game where you just keep going higher and higher. It just made me feel so happy inside, I love how the background changes as you get higher, and the designs of the characters are nice too.
Although I'm not sure what the website's about that it links you to at the end of it.
EDIT: It appears to be some kind of kids' daycare chain. Damn those kids are getting a good childhood, they still get original, universally loveable characters. Who the !@#$% are our kids growing up with today? Quite frankly, they deserve much better than the choice between generic corporate bear design number five, and shoddily-made "it's for kids so quality doesn't matter" shows.